2022 - Blockchain: Stories from the Field
2022 - Blockchain: Stories from the Field
Responsible sourcing, proof of provenance and verifiable trust are becoming increasingly important to the jewelry industry. Today's consumers are more informed than ever before and expect transparency on the value and background of their purchase, with a willingness to pay more for sustainable goods. The ability to share the story of a piece of jewelry from mine to retailer is a competitive differentiator and resonates with customers. In addition, governments are targeting the jewelry industry to know and document the origins of all materials or be subject to additional regulations.
Blockchain is becoming an important solution to address the challenges of trust. This paper explores the realities of blockchain implementations to help the industry more fully understand how this technology addresses critical issues and what to expect from production applications. First-hand stories from the field will add context and dimension to deepen an appreciation for blockchain applications for jewelry manufacturing.
Author: Anne B. Miller